Simone Perele

We helped international lingerie brand Simone Perele overcome the complexities of launching a global brand website, taking it from zero to hero and increasing their organic rankings, traffic and revenue.

Platform Used







increase in top 10 keywords


increase in organic traffic


increase in transactions

About the client

French lingerie label Simone Perele promises affordable luxury designed to liberate and support women through life’s intimate moments. Available in over 97 countries worldwide, Simone Perele is renowned for delivering artisanal details and expert craftsmanship, empowering women to embody the best version of themselves while forgetting they’re wearing anything at all.

The Gorilla Team are an incredible addition to our business. I literally have no idea how we could have launched a high end Global Brand Website without their help! They know so much and have taught us a lot about our online business. Total experts and an absolute pleasure to deal with on an ongoing basis – I’m literally telling everyone I can about them. Hire them!

Dara Donnelly

Simone Perele Australia

We partner with the best
The challenge

Simone Perele had a barely-there new website with no existing traffic and limited internal resources available to optimise conversions. The team needed an experienced agency partner to help get things off the ground by focusing their efforts and accurately measuring the results.

How we helped

Our complex custom CMS experience made us the ideal agency to handle any CMS issues while ramping up online revenue for Simone Perele. Our solution included on-site SEO, advanced analytics and Google Ads management.

Our comprehensive strategy covered all bases and our transparent approach meant Simone Perele knew exactly where to invest in order to grow their business.

The outcome

We not only hit but surpassed Simone Perele’s first year online revenue targets. We took them from 0 to 353 keywords in the top 20 search results and a mammoth 234,000 users within the first 12 months — and they’ve experienced consistent increases in organic rankings, traffic and revenue ever since.

How we’ve helped our clients

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2.9x lift in organic traffic
50-50 Skate
761% revenue growth
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