Hueseeka

Ecommerce

We helped our long-standing client and premium Australian candle designer, Hueseeka, light up their online presence and scale their business to new heights.

About the client

Hueseeka merges traditional with contemporary, bringing an essence of timeless elegance to their clients with curated colours and shapes. Specialising in home decor and event styling, this values-based business has gone from strength to strength in the competitive candles and decor market.

The challenge

The undisputed challenge for ecommerce retailers is how to scale successfully. Hueseeka was no exception, with many competitive flames to put out in their industry. This required a clear and concise business plan and online strategy to see the light at the end of the tunnel.

Approach

We nurtured Hueseeka through the scaling process with a clear omnichannel strategy, which gave them peace of mind and allowed them to focus on what they do best. This strategy aligned with their goals of increasing sales and overall presence amongst competitors, encompassing a re-brand.

The outcome

Hueseeka blitzed their all-time high yearly revenue record and almost DOUBLED their previous year’s revenue numbers. Paid search shone brighter than ever, with return on ad spend growing to a mammoth 45x.

With your help we have been able to find a whole new group of customers. I look forward to “stepping on the gas” with the confidence that we have an exceptional Digital Marketing team backing our play.

– Sean McCormick, Hueseeka

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Hueseeka

About the client

The challenge

Approach

The outcome

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