Google Ads Brisbane

I was recommended Gorilla 360 by another local company and I couldn’t be happier. We have seen a significantly positive impact on our website since working alongside Gorilla 360.
– Vanessa McNicol-Wood, Off Road Central
Top 3% Google Premier Partner Agency

World-class Google Ads service, delivered by local experts. Our award-winning Google Ads team has once again earned Google Premier Partner status – which puts us in the top 3% of Google Ads Agencies in Australia. What does that mean for you? Exclusive access to product betas, dedicated account support direct from Google, consumer insights and more.

See it for yourself, check out our 90+ 5 star reviews!

Asset 3
Trusted by clients big and small

A clear plan for success

Confusion is killing your profits, so replace it with clarity. Our Google Ads experts will explain exactly how to grow your business with a tailored strategy that gets you massive results.

Your Google Ads Partner agency

Choose Google Ads agency Brisbane businesses can trust for clear results

How we get results

1537_G360_L1_Crunchnumbers_150X150_Mar23-01
STRATEGISE

We’ll get to know your business and your customers, develop key messaging and deliver a data-driven strategy that connects you with your ideal audience.

1537_G360_L1_Execute _150X150_Mar23-02
EXECUTE
We’ll use art and science, creative thinking and laser-focused targeting to deliver real results and help you reach your goals.
1537_G360_L1_Optimise_150X150_Mar23-03
OPTIMISE

We don’t set and forget. Our hard-working specialists will continually revisit, revamp and revitalise your strategy to get the best possible outcome.

Digital Marketing Strategy Session

We’ll dive into your Google Ads account and identify the most important improvements you need to make to boost your ad performance. One of our Google Ads specialists will analyse your ads, keyword targeting, ad copy, designs, conversion tracking, landing pages and more and map out what’s working and what’s not.

Our Services

We’ve got everything covered.

What is search marketing?

As the name suggests, search advertising refers to ads that turn up as a search result when potential customers enter search terms, also known as keywords, into Google. Search advertising is also called search engine marketing (SEM) or pay-per-click (PPC) as you pay a fee for each “click” to your website.

Search advertising is great for driving highly targeted traffic to your website and your storefront as it targets those most likely to be interested in your product or service. If you’re after a Google Ads agency in Brisbane who’ll get your ads in front of the right audiences, we’re the Gorillas for you.

Contact us for online advertising that gets results. We’re the top digital marketing agency in Brisbane!

Google Shopping

For ecommerce retailers Google Shopping is nothing short of a goldmine. Google Shopping allows retailers to display engaging product images and descriptions across the Google Display Network including Google search results, Gmail, YouTube and thousands of partner websites.
We’ve helped our ecommerce clients drive huge returns thanks to the unique capabilities of Google Shopping.

Need a Brisbane Google Ads agency who’ll help you harness the power of Google Shopping and get your ecommerce business firing on all cylinders? We’re your Gorillas! We’ll help with everything from Google Shopping set up and CMS integration to ongoing management, bidding, testing and reporting.

Learn more about our Google Shopping Services.

Google Shopping Management

Leave your Google Shopping account to us and get on with running your business. At Gorilla we’ll handle the ongoing management and refinement of your Google Shopping account, taking care of everything from managing your Google Merchant Centre to monitoring your feed and updating your ads based on the latest Google updates.

Remarketing

We’re huge fans of remarketing at Gorilla. This inexpensive advertising technique allows us to reach out to interested customers and get them back to your store. For instance, if someone views products on your website and ads them to a cart but doesn’t buy them, we can target them with remarketing ads that encourage them to complete the purchase.

When it comes to Google Ads Brisbane businesses of all sizes can benefit from remarketing. It targets warm audiences who are already aware of and interested in your products, making them much more likely to buy than cold audiences.

Google Display Ads Brisbane

There are over 2 million partner websites across the Google Display Network (GDN) — that’s a huge customer base to tap into. At Gorilla we can help you build brand awareness with your target market using the unique capabilities of the GDN. Our Google Display Ads services include ongoing testing and refinement to ensure your ads are performing at the highest possible level.

Monthly PPC Management

We’ll manage your Google Ads pay-per-click (PPC) account on a monthly basis providing budget optimisation, campaign optimisation, keyword and ad management, while constantly monitoring, updating and refining your campaigns to get you the best results. All our decisions are data driven, based on the wealth of information Google provides us. We’ll provide you with monthly reports on your progress, success and opportunities.

PPC Health Checks

When it comes to Google Ads Brisbane businesses need different levels of management depending on their size, scope and internal team.

For small businesses, businesses with in-house pay-per-click (PPC) specialists or those with smaller advertising budgets, we can provide a quarterly PPC health check service. This involves preparing an itemised report of suggestions to refine and improve PPC campaigns every three months. We also perform all of our monthly PPC management tasks, just on a quarterly basis.

Keyword Management

Keywords are what help customers find and connect with your business, so ensuring your keywords perform at their best is crucial to your Google Ads success. At Gorilla we constantly review your keywords, find new ones and eliminate underperforming keywords to make sure your campaigns stay relevant and effective while optimising your keyword bids to maximise your ROI.

Ad Management

Effective ad creation and management is key to Google Ads success. As a full service Google Ads agency we offer expert copywriting and ad design services to create ads that will deliver your brand message and get you great results.

We use A/B testing to ensure we’re using the most effective ad creative, enhancing your click-through rate, growing sales and improving conversion. Ad extensions like prices, sitelinks, callouts, promotions and location information also help optimise your ad performance. We don’t rest once your ad is live but continually manage and improve its performance.

Reporting and Analysis

At Gorilla we’re all about clarity, and one of the most important aspects of our transparent service is our reporting. We’ll provide ongoing reports and analysis of your Google Ads performance, including what we’ve achieved and what we have planned for the coming month. We don’t hide behind waffle or jargon, you’ll get plain English reporting that’s comprehensive and easy to understand.

Dynamic Search Ads

Ecommerce websites can stock thousands or even tens of thousands of products, which makes creating ads for every product a logistical nightmare. Thankfully, Dynamic Search Ads exist to do all the heavy lifting for you. How do they work?

  1. Google matches the most relevant page on your website with keywords entered into its search bar
  2. Google generates a headline based on the query
  3. Google ads descriptions related to your page and links directly to your website

What this adds up to is more traffic with minimal hands-on work required. What’s not to love?

CTR Optimisation

Click-through rate (CTR) is a metric used to determine your keywords’ performance using a ratio that shows the rate at which people who see your ad end up actually clicking it. CTR optimisation is the process of making that number as high as possible. CTR helps improve your ad rankings by improving the quality of your ads (Google is a big fan of high quality ads).

At Gorilla we’ll use all the strategies and techniques in our arsenal to enhance your clicks and conversions while still keeping your customers’ experience in mind.

Google Partnership

At Gorilla we’ve been certified Google Partners for nearly 10 years. This special relationship with Google gives us access to expert advice straight from the source along with top tier customer support. As a Gorilla client you’ll feel the benefits of our Google Partnership too, with early access to Google’s beta features and advanced knowledge on all the latest Google Ads best practices.

Account Audit

At Gorilla we perform comprehensive Google Ads account audits, reviewing and assessing the effectiveness of your current Google Ads strategies. We consider a wide range of factors in our analysis including:

  • Campaign structure
  • Performance indicators
  • Quality scores
  • Click-through rates
  • Ad conversion rates
  • Keyword performance
  • Reviewing negative keywords
  • Product performance and
  • Merchant Center account health
  • Product feed issues

We’ll identify what’s working, what needs improvement and describe opportunities for future growth. If you’re unsure about the effectiveness of your current Google Ads account, get in touch to find out more about how we can help.

Video Ads

Keep your audience gripped and engaged with highly effective video ads. Ideal for businesses looking to build brand awareness and provide detailed information on their products, video ads are proven to be highly effective in both catching and holding the attention of potential customers.

Google Video ads are run through YouTube and can include in-stream ads, video discovery ads, bumper ads, outstream ads and masthead ads.

At Gorilla we can help with everything from creating a video ads strategy to collaborating with creative professionals to make effective video content that will get great results for your business.

Online Brand Building

Google Ads is one of the most measurable, effective ways to build your brand online. Thanks to its vast reach and strong audience targeting capabilities, Google Ads helps you get your brand message out to more people, and specifically people who are likely to want your product or service.

Some of the ways we use Google Ads to build your brand include:

  • Search Ads — by showing your search ad in Google results for searches relating to your product or service — even if your brand name isn’t used
  • Youtube — communicating your brand message through the highly engaging medium of video across a range of websites via YouTube
  • Display Network — the Display Network consists of a huge variety of websites and Google locations, all of which can be utilised to spread your brand message

Through online brand building you can generate more organic traffic to your site, greater brand interest and increased credibility within your marketplace.

Data driven growth

From CPAs to CTRs and ROAS, Google Ads offers up tons of data. At Gorilla we interpret every stat and turn that data into growth, direction and dollars for your business.

The Gorilla team are experts in digital marketing and have helped grow our online presence exponentially!

Mitch Jones

Golf World

Choose the Brisbane Google Ads agency delivering clear results.

Google Ads Brisbane businesses can trust

At Gorilla we’re one of only a handful of certified Google Ads Partner agencies in Australia. Google Partners earn their Google Partner badge by passing their Google Ads product certification exams — so when you see that badge on our website you know you’re getting Google Ads assistance from a team who knows its stuff.

One perk of being a Google Partner is having a direct line to Google, which we use to accelerate your Google Ads success with up-to-the-minute insights from Google. Our Google certified team prides itself on high quality campaign management — we leave no stone unturned in our efforts to constantly refine and improve your strategies to get you the best possible results.

The most transparent Google Ads agency in Brisbane

At Gorilla we’ve grown on the back of 100% transparency with our clients. That means we tell you exactly how to grow your business and provide you with honest, accurate reporting on all your results. We’re all about teamwork, and we like our clients to think of us as their Google Ads partners, collaborating with them to drive real growth.

As one of our Google Ads clients you’ll get 100% transparency on your services. That means:

  • You have full access to your Google Ads data
  • You receive transparent communication from us — no BS or waffle!
  • You receive regular informative reports with real-world explanations on your Google Ads progress

Working with Gorilla 360 as your Brisbane Google Ads agency

Still here? Great! If you’d like more information on how we can help you grow your business through Google Ads please get in touch for a free, no-obligation consultation.

Starting your journey with Gorilla is as easy as:

  1. Answering a series of questions about your business and your goals
  2. Sitting back while we analyse your current performance and identify growth opportunities
  3. Receiving a detailed tailored proposal on how we can work together to achieve success

We never do cookie cutter solutions. We’ll carefully consider the scope, needs and goals of your business and create a customised roadmap to achieve your aims. You’ll never be unsure of how to achieve your goals — we eliminate all guesswork and confusion, replacing it with concise, no-nonsense steps to Google Ads success.

With a regular cycle of meetings, updates and reports you’ll be kept in the loop every step of the way with detailed info on your progress, wins and opportunities.

We’d love to work with you — get in touch today.

Popular Questions

Google Ads can help grow your business by:

  • Improving brand awareness
  • Identifying and targeting likely potential customers
  • Driving targeted traffic to your website
  • Identifying future growth opportunities

Contact our digital marketing team and learn how to make your ad spend go the distance for your Brisbane business!

Absolutely! Google Ads campaign is one of the best ways to attract the right audience to your website. Google Ads has the ability to target your potential customers based on their demographics, location, intent, website visits and previous buying behaviour — not to mention their Google search! All of which adds up to highly targeted, interested new customers and qualified leads.

Google search ads works for both for ecommerce and lead generation clients across a wide range of sectors. Your level of Google Ads success will depend on things like your budget, your competition, product demand and the effectiveness of your website.

When it comes to Google Ads Brisbane businesses of all sizes, stages and industries can benefit. Chat to us to find out if Google Ads is right for your business.

Short answer? Both. Google Ads and SEO complement each other and our most successful clients employ a combination of the two. While a Google Ad campaign can be set up quickly and begin driving results within a matter of weeks, SEO is a long-game approach (one that’s known to drive the highest return on investment of almost any marketing channel!).

After a Google Ads agency in Brisbane that genuinely caters to your business? You’ve found us. At Gorilla we don’t do cookie cutter solutions, instead we make sure you get the best digital marketing strategy for your business, whether that’s Google Ads, SEO, a combination of both or a whole raft of other marketing techniques.

We’re your trusted PPC Brisbane team. Contact us for an obligation-free consultation — we’ll connect you with a Google Ads manager that knows their stuff. 

It’s up to you! Typically our clients launch their PPC campaigns with a minimum $1000 per month budget, and we have clients who spend over $100,000 each month.

Looking for a Brisbane Google Ads agency that charges fairly and delivers great results? You’re looking at us. We charge a flat Google Ads management fee — unlike some ad agencies in Brisbane, we don’t take a percentage of your advertising budget. We’re committed to transparency in all we do, and that includes our pricing. We don’t take any commissions or kickbacks and never charge any unexpected fees — what you see is what you get when it comes to our online marketing campaigns.

Contact us for PPC management in Brisbane today. We’ll deliver clear results from day one.

Yes. We’re one of a select group of certified Google Partner agencies in Australia. Google Partnership not only certifies that we’re highly trained in Google Ads products and services, it also means we have access to exclusive information and priority access to new Google products along with a direct line to Google.

Looking for certified Google Ads management in Brisbane? You’ve found us. Get in touch today to find out how we can help you grow your business.

Sure can. We manage international Google Ads campaigns for a number of multinational clients based in Australia, from ecommerce businesses launching their brand internationally to tech companies expanding into new markets.

When it comes to managing Google Ads Brisbane is just the beginning. We’re confident managing the complexities of international Google Ads campaigns, from keyword semantics to international search demands and international bidding techniques.

With over 10 years’ experience in the digital marketing world there are plenty of reasons to choose Gorilla as your Brisbane Google Ads agency. Three main reasons include:

  • We’re data driven — every decision we make is informed by data and analytics. In our constant drive to improve your Google Ads performance we use every data stream available to us
  • We care — we genuinely care about your growth and success. We’re not just here to make money, nothing makes us happier than collaborating with local businesses to help them reach their goals
  • We’re certified, proven and experienced — our exclusive Google Partner status is backed up by our experience helping hundreds of satisfied clients grow their businesses for over 10 years

If you want to know exactly where to invest to grow your business, Gorilla is the Brisbane Google Ads agency for you.

Absolutely. YouTube offers a combination of videos, sharing and community, creating an incredible opportunity for customer engagement on a whole other platform. We can reach your target audience through a range of YouTube ads, including:

  • Skippable in-stream ads
  • Non-skippable in-stream ads
  • Bumper ads
  • In-feed video ads
  • Masthead ads
  • Responsive display ads.

So long as you have engaging video content, we can get your Google Ads in front of more eyes on an additional marketing platform like YouTube! For some perspective, there are more than a billion hours of watch time on YouTube each year — where are your online advertising dollars spent?

Google Ads allows businesses to promote their brand and advertise their products and services to audiences across the Google Network. The Google Network is split into two groups:

  • The Search Network: this includes things like Google search results pages, Google Maps, Google Shopping and search sites partnered with Google
  • The Display Network: this includes thousands of partner websites along with Google sites like YouTube, Gmail and Blogger on which your ads can appear
  • Your Google Ads specialist will choose which fields to display your ads across to get the best results.

If you’re looking for a PPC agency in Brisbane that can explain the ins and outs of Google Ads in plain English and create campaigns that’ll drive traffic to your site and drive conversions through the roof, talk to us, your friendly neighbourhood Gorillas.

Definitely! We can assess your existing Google Ads structure and strategies and come up with ways to maximise your results. Our Google Ads specialists will assess every facet of your Google Ads account, from keywords to ad scheduling to extension optimisation and bidding strategies — in short, we’ll do the lot. We’ll leave no stone unturned to get you the best ROI for your Google Ads account.

Sure can. Leave it to us — we’ll make the transition smooth and easy and handle the entire process for you. We’ll assess your Google Ads performance and either refine your existing strategies or overhaul it and set up a new campaign structure — whichever we do you’ll be back on track with minimal disruption in next to no time.

We provide a comprehensive range of brand building and revenue growing Google Ads services, including:

  • Search ads
  • Google Shopping
  • Display advertising
  • Remarketing
  • Google account audits
  • Google training
  • Ongoing Google Ads management

long with Google advertising, we offer a full gamut of digital marketing services, including Facebook Ads, SEO and Digital Strategy — when you work with us, we’ll put together a tailored digital marketing plan containing any or all of our digital marketing strategies.

A good Google Ads company should have:

  • Experienced Google Ads specialists
  • Google Partnership
  • A thorough, comprehensive work ethic
  • Transparent services and reporting
  • Positive reviews

Keywords are the search terms someone types into the search bar on Google or other search engines. Keywords fall into three categories:

  • Informational keywords
  • Transactional keywords
  • Navigational keywords

For most businesses transactional keywords are where the money is, as these are the words customers type in when they’re looking to buy a product or service. For instance someone buying a new fridge might type “best fridges”, “latest fridges” or “buy fridge” into Google — these are classed as transactional keywords.

Sure do! We offer a range of standard and custom Google Ads training options, including group, one-on-one, face-to-face, and online training options. We can train your company and stakeholders on everything from Google Ads 101 and basic PPC management right through to advanced Google Ads coaching.

Yes! We offer Google Shopping services to our ecommerce clients. As a certified Google Shopping agency, we provide a comprehensive Google Shopping service, from set-up and CMS integration to ongoing management and constant updating and optimising of your campaigns. We can help you drive big results with Google Shopping ads, regardless of your sector, size or scope.

Yes! Google Ads works for businesses big and small. We’ve worked with local Brisbane businesses, nationally-focused businesses, and those looking to expand internationally. Wherever your customers are actively searching, our PPC agency will ensure your ads are appearing to generate leads and sales.

Google-Ads-5050Skate-Googleads_Ui-1080X1080-1-1024X1024

Success through clarity

No marketing waffle or baffling reports, just a clear step-by-step roadmap to Google Ads success.

Better customers, bigger results

Attract more of the right customers to your business with a transparent, results driven Google Ads agency.

Google-Ads-Qudosbank_Displayads_Ui-1080X1080-1-1024X1024
Got a project? Let’s chat
Tell us a little about your business and we’ll be in touch, fast.