TikTok Advertising

10/10 service, expertise and professionalism.
– Stephanie O’Connor, Gateway Bank

Right content, right time, right audience.

We’ll craft impactful ads that resonate with your ideal customers and drive more people to your website.

Connect with your audience

Find out exactly what to post and how to engage your audience on TikTok

Our Services

We’ve got everything covered.

Advertising Strategy & Account Setup

Our experienced social advertising experts and content strategists can set up your TikTok account and develop a personalised advertising strategy. From content types to account structure, we’ll help set you up for success and ensure your account is optimised to achieve your goals.

Organic TikTok

Running TikTok Ads requires an established organic presence (we recommend publishing about 3 months’ worth of content before you start running ads). A strong organic presence helps establish trust and familiarity with your brand and strengthens the performance of your ads.

Our team can help you plan and execute organic TikTok content. We’ll collaborate with you to develop a content schedule that keeps your feed active and engaging for months.

Growing Brand Awareness

TikTok as a platform is absolutely ideal for brand building. Its algorithm connects users with content it knows they’ll love – so it does a lot of the hard work for you, getting your content in front of the right people at the right time.

The key to success? Creating content that’s engaging AND on-brand. People using TikTok want to be entertained, so the best-performing videos are inevitably the ones that are unexpected, informative, funny, interesting, or a combination of all four. Sounds like a tall order? Don’t stress; we can help you plan and execute content that resonates with your audience and builds brand awareness with your ideal customers.

Creative Direction

The single biggest challenge of TikTok is knowing what content to create. Our content strategists can provide a clear plan including ad examples, content pillars, scripting advice, video tips and more to help make the content creation process easier.

Analytics and Reporting

We’ll provide clear reporting on your TikTok Advertising performance. We’ll work with you to establish your key success metrics and craft a personalised report covering things like impressions, view times, link clicks, landing page views and more.

I Want More Revenue

We’ve been recognised as one of Australia’s best retail marketing agencies. If you want to grow sales and scale your ecommerce store, we can help.

How We Can Help

I Want More Leads

Keep your team busy with a continuous stream of high-quality leads. We’ll help you find and reach your ideal target audience and convert them into sales opportunities.

How We Can Help

I Want to Grow My Brand

Build brand recognition and trust with your target market. Stay front of mind with marketing content that connects, engages and converts.

How We Can Help

I Need A Marketing Strategy

Take the guesswork out of your marketing. With decades of combined expertise, we can cut through the confusion and provide a clear roadmap to growth.

How We Can Help

Your TikTok Ads Partner

Grow your business with a transparent, results-focused TikTok Ads agency

What our clients say

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City Strength
“Best business decision! We worked with other agencies before and never would I have thought we would find people that actually listen, care about our business and learn about our products (especially when they’re very niche). They do exist, they are right here.”
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Musos Corner
“Always happy to answer our questions and explain strategies clearly and concisely and that make total sense for our business. We highly recommend Melissa and the Gorilla360 team for any digital marketing strategies and solutions.”
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“Things looked pretty dire for us back in early March but with your help we have been able to find a whole new group of customers and I know our Adwords played a major role. I look forward to “stepping on the gas” in the next couple of months with the confidence that we have an exceptional Digital Marketing team backing our play.”
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Metro Hotels
“Gorilla 360 is a digital marketing agency which truly stands out from the rest. The reporting, strategies and campaigns they run are seamlessly, making it a dream for any busy marketing team. The team are incredibly too, super passionate about the work they do and really go above and beyond.”
Brittany Evans
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Hunter Valley Wine & Tourism
“Their ability to deliver great results, understand and represent our brand and to flexibly work within our, at times, tight deadlines are just some of the reasons why we love working with the Gorilla 360 team.”
Off Road Central
Off Road Central
“I highly recommend Gorilla 360, after being contacted for several years from SEO/content agencies who all seemed like more of a money grab, I was recommended Gorilla 360 by another local company and I couldn’t be happier.”
Vanessa McNicol-Wood
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“The team at Gorilla 360 have been a refreshing pleasure to deal with. From their no BS approach and straight shooting, coupled with the clear reporting and communication, they have made what can be a bit of a minefield these days a very easy to navigate and positive experience.”
Ben Kirkham
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“I have been working with Gorilla 360 for 5+ years now and they are one of the most trustworthy, reliable digital agencies around. Their service and accountability is outstanding, and I am always happy to recommend them to fellow marketers.”
Amy Mace
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Steelspan Storage Systems
“It has taken us a while to find the right digital marketing team for our business but can’t speak highly enough of the team at Gorilla 360. The transparency of communication and reporting is what sets them apart from other agencies and in the short time we have engaged them we are already seeing impressive results.”
Jordan Leonard

Popular Questions

Businesses that are visually appealing and target a younger demographic are best suited to advertising on TikTok, but really any brand that’s willing and able to create engaging content can thrive on the platform. Any business that strongly emphasises storytelling, user-generated content or influencer partnerships can see success on TikTok – it all comes down to your ability to create engaging content.

TikTok’s CPM is slightly higher than other platforms but boasts higher engagement rates, leading to more clicks, conversions, and higher ROI. TikTok ads can also be more cost-effective than other social advertising platforms such as Meta and LinkedIn.

Here are the creative requirements and tech specs for TikTok Ads:

  • Length: 5 to 60 seconds.
  • Resolution: 1080 x 1920 pixels.
  • File Size: Under 500 MB.
  • Aspect Ratio: Vertical
    File Types: Use MP4 or MOV

To run an effective TikTok ad campaign, you will need to allocate a sufficient budget to reach your target audience and maximise your return on investment. Here’s a breakdown of the budget required for TikTok ads:

  • Minimum budget required for a TikTok ad campaign is $500.
  • Average Cost Per Thousand (CPM) on TikTok is approximately $10 per 1,000 views.
  • Average Cost Per Click (CPC) for TikTok ads is around $1.

We don’t currently offer video production, but we can help guide you through every stage of the process.

Our services include creating a content schedule with video ideas, ensuring compliance with tech specs, offering various video types, designing captivating graphics and text overlays, and incorporating branding elements.

This way, you can concentrate on crafting your video while we handle the rest.

Yes, you can run retargeting or remarketing campaigns on TikTok using the Shop Activity audience feature.

By creating a Custom Audience and setting up retargeting campaigns, you can re-engage existing and interested customers, improve their lifetime value, and increase your return on ad investment.

This feature is available in various markets and supports ad formats such as Live Shopping Ads, Product Shopping Ads, and Video Shopping Ads with TikTok Shop as the product source.

Got a project? Let’s chat
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